Target – Roundel
As a Senior Designer and then Art Director, I helped lead a team to create thousands of campaigns over 8 years for Target’s in-house media company, Roundel. Leveraging an abundance of customer insights, we were able to mesh some of the worlds largest brands with the iconic style of Target and connect guests to information and offers most relevant to them on Target.com.
In one year alone, we launched 640 campaigns across dozens of brands
Over 10,000 individual assets created in a single year
