Hacker Group
While working at Hacker Group, I was part of a team tasked with attracting new clients in the banking industry. Even though none of us had ever worked at a bank, we understood people and how they respond to corporate communication. We created a campaign that illustrated how well we knew people and how senior level banking executives could better connect to their customers and increase their return on investment.
Standing over 18 inches tall, these people chain cutouts were guaranteed to stand out among the plethora of materials a bank executive receives on a weekly basis.
